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Check Your Pinterest Pin's Algorithm Score

Enter your pin topic and niche. Get an instant 1–100 algorithm compatibility score with a breakdown of what's working — and 3 specific tips to improve it.

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Algorithm Compatibility Score

Your pin score will appear here.

Score Breakdown
Visual Search Compatibility
Keyword Density
Format Optimization
3 Ways to Improve Your Score

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How Pinterest Scoring Works

Pinterest's algorithm ranks pins using multiple signals: keyword relevance, visual quality, engagement history, and niche authority. Our scorer analyzes your pin topic against four dimensions — Visual Search Compatibility, Keyword Density, Format Optimization, and Trending Alignment — and returns a composite 1–100 score. Pins scoring 75+ get significantly more distribution in home feeds and search results.

Three things matter most: (1) Vertical format — 2:3 ratio (1000×1500px) dominates the Pinterest feed. (2) Keyword-rich copy — Pinterest is a visual search engine; your title and description need the specific phrases people search for in your niche. (3) Niche-relevant visuals — Pinterest surfaces content visually similar to what a user has engaged with. Topic clarity predicts visual coherence. Get all three right and your pin ranks; miss one and distribution suffers.

Keyword density measures how naturally your target search terms appear in your pin copy relative to the niche. Pinterest's search algorithm matches pins to user queries, so including specific, high-traffic keywords (e.g., "easy weeknight dinner" vs. "dinner") meaningfully increases discoverability. Unlike Google SEO, stuffing keywords hurts — Pinterest's AI detects unnatural copy and reduces distribution. Aim for 2–4 primary keywords per pin, written conversationally.

Quality over frequency. Pinterest's algorithm rewards consistent, high-quality posting over volume. 3–5 pins per day is optimal for most creators — enough to build authority without diluting engagement signals. Evergreen content (recipes, tutorials, home décor) has a much longer shelf life than on other platforms; a well-scored pin from 6 months ago can still drive traffic today. Focus on scoring 70+ on each pin before posting, not on volume.

The score is based on AI analysis of Pinterest's published algorithm factors and best practices updated for 2026. It's a strong indicator of algorithm compatibility — pins scoring 75+ consistently outperform lower-scored pins in our users' accounts — but Pinterest's actual ranking also factors in your account authority, historical engagement, and real-time trends. Use the score as a directional guide, not a guarantee. The specific improvement tips are the most actionable part.

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2026 Pinterest algorithm
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